Welcome-to培训课件.ppt

,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, Welcome to Practical Business Writing Lectured by Satine Lee Guangzhou Open University Counter-Offers Recounter-Offers UNIT 5 BUSINESS CONTACT/ COMMUNICATION 对报盘信得答复有两种：一种是有利答复（接受），二十不利答复，虽然表示接受，但有添加、限制或其他更改的答复，即构成还盘。还盘也叫还价。接盘人在收到一向报盘后，往往对其中的某些内容不能完全同意，于是会提出不同的要求。这种口头或书面的要求一经提出，原来的报盘即可失效，交易要在还盘的基础上重新开始。 还盘的内容不只是价格，对支付条件、装运期等主要条件提出不同的建议，也都属于还盘性质。一笔交易的达成，又是要经过多次还盘和反还盘的过程。 Attention Points A satisfactory offer should include following An expression of thanks for an offer or bid Regret that being unable to accept what has been offered and state your reasons Make a counter-offer or suggest other opportunity to do business together A Counter-Offer for Kids Jackets Pants Case Studies, Sample 1 (Page 223) Deprive vt.??剥夺,?失去,?免职 If you do not drive carefully, I shall be obliged to deprive you of your licence. 如果您不谨慎驾驶，我将不得不没收您的执照。 Language points Paragraph 1: identify the reference and stating the details of the offer Paragraph 2: declining the offer and stating the reason Paragraph 3: stating the counter-offer politely Analysing the Letter State the reasons of your letter State the reasons of your counter-offer State the specific contents of your counter-offer (price of the goods or other items) Counter-Offer Letter Writing A Recounter-Offer for Kids Jackets Pants Case Studies, Sample 2 (Page 224) Nil profit 零利润 Meet halfway 妥协，让步 We regret that it is impossible for us to accept your counter-offer even to meet you halfway. 很遗憾，即使各让一步，我们仍难接受你方还盘。 Language points Paragraph 1: the opening sentence of the letter Paragraph 2: stating the reason of declining the counter-offer Paragraph 3: the closing sentence of the letter Analysing the Letter Identifying the letter Stating the reasons of your refusal Making promise for future inquiries Recounter-Offer Letter Writing ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,, ,,