第三讲现代教学媒体.pptVIP

第三讲 现代教学媒体 河西学院信息技术中心2011.3 阅读书目 娱乐至死（波兹曼） 理解媒介（麦克卢汉） 媒介人体的延伸（麦克卢汉） 传播学 学习目标 1．理解媒体、教学媒体的含义。 2．能对媒体进行正确的分类。 3．阐述媒体的本质及特性。 4．掌握媒体的选择原理及方法。 5．能在教学实践中选择合适的教学媒体进行教学。 一、教学媒体概述 二、教学媒体的分类 三、教学媒体的发展 四、教学媒体的特性 五、教学媒体的作用 六、教学媒体的选择 七、利用媒体的教学方法 一、教学媒体概述 1.什么是媒体？ 2.媒体的性质 3.什么是教学媒体 4.教学媒体的性质 1.什么是媒体？ 媒体的含义： 拉丁语“Media”，意思是“两者之间”，是指储存、传递、呈现和再现信息的工具，是连接传者和受者之间的通道或中介物。 它由两层含义： 一是承载信息所使用的符号系统， 如文字、图像、语言； 二是指存储和加工传递信息的实体， 如书本、挂图、磁盘等。 媒体的定义： 广义媒体：包括人自身； 狭义媒体：除人以外的各种传递和存储信息的工具。 例如：打电话 What is the media? The main ways that large numbers of people receive information and entertainment, that is television, radio, newspapers and internet: the new/ broadcasting/national media/ All the organizations, such as television, radio, and newspapers, that provide news and information for the pubic, or the people who do this work. Multimedia is media and content that utilizes a combination of different content forms. The term can be used as a noun (a medium with multiple content forms) or as an adjective describing a medium as having multiple content forms. The term is used in contrast to media which only utilize traditional forms of printed or hand-produced text and still graphics. In general, multimedia includes a combination of text, audio, still images, animation, video, and interactivity content forms.  Multimedia is usually recorded and played, displayed or accessed by information content processing devices, such as computerized and electronic devices, but can also be part of a live performance. Multimedia (as an adjective) also describes electronic media devices used to store and experience multimedia content. Multimedia is similar to traditional mixed media in fine art, but with a broader scope. The term rich media is synonymous for interactive multimedia. Hypermedia can be considered one particular multimedia application. Hypertext is text which is not constrained to be linear. Hypertext is text which contains links to other texts. The term was coined by