公共电视运营模式.pdf

CONFIDENTIAL Developing a Sustainable Economic Model for Public Television PROJECT ASPIRATIONS AND KEY QUESTIONS How severe and long lasting How severe and long lasting are the financial pressures on are the financial pressures on the system? the system? Identify and drive major changes that will put public television on a more Which performance sound economic footing improvement opportunities and ensure its future offer the most promise? success How should we launch these How should we launch these initiatives and effect lasting initiatives and effect lasting change? change? 1 CHALLENGES: BOTH STATION ECONOMIES AND PROGRAM DEVELOPMENT ARE AT-RISK 2001 Local 2001 Station 2001 National Station Economy Assessment Program Funding Current $1.93 Billion $107 M