剑桥商务英语中级第三辑真题对话.docVIP

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剑桥商务英语中级第三辑真题对话

第三辑Test 1 Staff Magazine Your company is planning to introduce an internal magazine to keep staff informed of company developments. You have been asked to help plan the staff magazine Discuss the situation together, and decide: What type of information to include in the magazine Which type of staff should contribute to the magazine How often the magazine should be published 【题目分析】 企业内刊 你所在的公司目前正计划发行企业内部期刊以帮助员工随时了解公司的发展状况。要求你帮助策划企业内刊的设计。 你们一起讨论这个话题,并决定: 杂志包括哪些内容 杂志所定位的员工类型 杂志的发行周期 【参考范例】 A: I think the staff magazine should be published four times a year and contains news and features about events in the company and the achievements of staff. B: I don’t think so. A monthly publication of news , analysis, opinions, interviews, competitions and feedback would be better, which can cover a wide range of topics, of interest to staff. C: I prefer the monthly. The magazine is an easy and convenient way of keeping up-to-speed with everything that’s going on in the company. In addition, staff magazine is designed to create a corporate culture that can connect all people in. so, the more, the better. A: Ok, maybe you are right. Staff magazine should involve everyone and everything in the company. A rich, prompt and diverse coverage satisfies all needs and expectations. By the way, what could be the target audience of the magazine? B: since every issue is designed to give staff a better understanding of our business, to share knowledge and experiences, to provide interest and entertainment and to show readers why the company is a good place to work, the magazine should be oriented to all the staff members. C: You can target the staff magazine to different groups, for individual department may want their version of the magazine. Moreover, staff should be encouraged to become involved in producing the magazine and building a sense of community and engagement. A: An employee magazine, um, sounds nice. And printed staff magazines can be out of date before staff even read

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