实用英语文函写作第二版课件 教学课件 ppt 作者 贾琰 程欣 主编U12.ppt

Email The medium over which the message is transmitted is the channel. Message may be sent by computer, telephone, letter, or memorandum. They may also be sent by means of report, announcement, picture or spoken word, fax, or other channels. Because both verbal and non-verbal messages are carried, senders must choose channels very carefully. In this unit we will learn communication through Electronic Mediaemail and fax. General Introduction Email is the electronic exchange of mail among people. When you write an email message, your message travels across the internet to your partner’s computer mailbox. If the people to whom you are writing check his or her email regularly, you may get a speedy respond. Email from one part of the country can arrive at another part within second. Email messages are a vital means of exchanging information within an organization or out of an organization. They explain policies, procedures and guidelines. They make announcement, request information, and follow up conversations. They save time by replaying information to many people without the need for meeting. They also ensure that all concerned individuals receive the same message, which would be unlikely if the message were transmitted orally. Moreover, printed copies of email messages provide a written record of decisions, telephone conversations and meeting. However, you must remember that email is not a good medium for covering confidential information, and particularly is not a medium for making uncomplimentary remarks about other people. Email messages can too easily be forwarded or copied to other readers, and then you have no control over who else may see what you have written. Characteristic of Email An email massage is different from paper correspondence or telephone conversation. It possesses the characteristics of both these communication forms. You may write an email message in a business letter format to your customers, suppliers, or others. In this case, you must