国际商务英语综合教程课件廖瑛 ISBN9787811341737 PPTchapter 1.pptVIP

国际商务英语综合教程课件廖瑛 ISBN9787811341737 PPTchapter 1.ppt

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An Integrated Course in International Business English 国际商务英语综合教程 Chapter 1 A Brief Introduction to International Business 国际商务简介  Ⅰ. Explanatory Notes on Technical Terms 1. economic surplus — 经济盈余 2. portfolio [p??t????????] n. — 有价证券(清单) 3. a parent company — 母公司 (又称控股公司,总公司,即通过参入制来控制其他公司活动的大公司,受 母公司控制的公司大致分为branch. Subsidiary) 4. turnkey project — 由承包商一手承包办理的工程 5. expropriation [?????????????????] n. — 征收(私人财产)或剥夺(某人之地产等) Ⅱ.Language Points (语言要点) (Teachers should note that here we only give you some of the language points, you may add some by yourself.) 1. but today it has a more technical definition, which is the production, distribution, and sale of goods and service for a profit. 但是,今天商业有更为科学的定义,它是指为了利润而进行货物和劳务的生产、分配和销售的一种活动。 2. For example, a machine tool is sold to someone in exchange for money or a mechanic offers a service by repairing a machine tool for money, which we call sales. 例如,将一台机床卖给某人成交得钱,或者一个机修工提供修理机床的服务而得钱,我们都称之为销售。 Ⅲ. Keys to Test Yourself (练习答案) 1. Comprehension Questions 1) What’s the definition of business today? Today, business has a more technical definition, which is the production, distribution and sales of goods and services for profit. 2) What’s the basic purpose of business activities? The basic purpose of business activities is creating profit or economic surplus. 3) What features does international business deal with? International business as a field of management training deals with the special features of business features of business activities that cross national boundaries. (以下每课都只有前面3题给答案,4)题起以下均只给出题目,答案由任课老师备课时根据教辅自制。) 4) What’s the scope of international business activities? 5) What’s the definition of foreign direct investments? 6) What does the special risk elements confronted in international business activities include? 7) How do we treat the international risk? 8) Why is international business law a creature of domestic law? 9) Please say something

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