商务英语—听说教程4 第四版 ppt 课件Unit+12.ppt

Unit 12Products Learning Objectives 1. To be familiar with important tips for success. 2. To talk about how to be successful. Contents Active Listening Active Listening Active Listening TAPESCRIPT TAPESCRIPT TAPESCRIPT Active Listening Active Listening Active Listening TAPESCRIPT TAPESCRIPT Active Listening Active Listening Active Listening TAPESCRIPT TAPESCRIPT TAPESCRIPT Active Listening Active Listening Fun Break TAPESCRIPT TAPESCRIPT Additional Listening Additional Listening TAPESCRIPT TAPESCRIPT TAPESCRIPT Additional Listening Additional Listening Viewing Speaking Viewing Speaking Viewing Speaking Viewing Speaking VIDEOSCRIPT VIDEOSCRIPT Directions: Listen to the passage again and fill in the blanks with the information you hear. Exercise 2 Today I would like to share with you some thoughts that I think might be helpful for the people who are (1) to be successful businessmen. 1. Vision The businessman should have a clear (2) on what is happening in the market. He should (3) his potential customers and “attack” them at the right moment. At the same time he should be (4) of the dangers that surround him, (5) , absorb the environment and be prepared to act immediately. willing ___________ view ___________ recognize _____________ aware _____________ anticipate ______________ 2. Knowledge Exercise 2 He should know everything about his business and when he says everything, he (6) everything. He should know all about the (7) he sells from beginning to end, and every detail should be an open book to him. (8) . He should know about marketing techniques, the position and plans of competitors, etc. And if he doesn’t possess this knowledge by nature, he has to learn it. 3. Courage (9)