大学核心商务英语读写教程4课件张萍 9787 81134 893 4unit 8.ppt

Introduction to the Text 本文属于议论文体，作者Dov Seidman 是LRN公司的CEO, 他结合LRN实际谈企业如何与员工和顾客之间建立信任。文章以问答的形式，首先阐明了信任在商业活动中的重要性，然后举例说明如何得到员工和顾客的信任。在谈及面包店老板通过让顾客自己找零而获得更多顾客的实例之后，作者主要分享了LRN在建立信任方面的成功经验，包括：为采取较为宽松的监管措施，相信他们会诚实反映花销情况，在决定解雇部分员工时采取的一系列保障性措施等。值得一提的是，在受到外界压力阻止这些举动时，公司都能坚持做到底，其根本原因在于领导层内心对他人的真正的信任。紧扣文章主题：在信任中建立信任。文章结构清晰，论证详实。 Business Terms LRN (para.3)： Refer to / for more information. LRN Corporation provides legal, compliance, ethics, and governance solutions. It provides online and onsite employee, manager, and board education; ethics and compliance certifications; employee helplines; and ethics and compliance dashboard, legal research, and ethics and compliance risk assessments. LRN: Inspiring Principled Performance Since 1994, LRN has helped 10 million people in 500 companies worldwide simultaneously navigate complex legal and regulatory environments and foster ethical cultures. LRNs combination of practical tools, education and strategic advice helps companies translate their values into concrete corporate practices and leadership behaviors that create sustainable competitive advantage. Dov Seidman 2. Severance package/遣散费 (para.5) A severance package is pay and benefits an employee receives when they leave employment at a company. In addition to the employees remaining regular pay, it may include some of the following: An additional payment based on months of service Payment for unused vacation time or sick leave A payment in lieu of a required notice period Medical, dental or life insurance Retirement benefits Stock options Assistance in searching for new work, such as access to employment services or help in producing a resume. Business Terms （1）transact ? v. conduct or carry out (business), esp between two people办理或处理（事务）（尤指在两人之间) Example: Please leave us for a minute or so, I have some private business to transact with your brother. ?你请先回避一分钟左右，我与你