商务英语函电课件耿民主编ISBN 9787566302502PPTUnit 5.ppt

Unit 5 Order and Acceptance Letters Contents 5-1 Objectives 5-2 Leading in 5-3 Practical reading 5-4 Layout, Basic Structure, Main Points of Order and Acceptance Letters 5-5 Sample Letters of Order and Acceptance Letters 5-6 Key Words of Order and Acceptance Letters 5-7 Basic Sentences of Order and Acceptance Letters 5-8 Situational Dialogues 5-9 Practical Exercises Objectives After studying the lesson, you should be able to 1. Know the effect of order and acceptance letters. 2. Understand the basic structure of order and acceptance letters. 3. Practice writing order and acceptance letters by using words and expressions in the list. 4. Ask the students to master the key words and basic sentences freely. 5. Be able to fill out purchase orders. 6. Be able to place, decline and accept orders in writing. 7. Master the writing methods of order and acceptance letters through doing more exercises. Leading in Do you know what will the buyers do when they accept the offer or counteroffer? Yes, they will place an order with the sellers. They will send order letters to the sellers. Then how to write an order letter? What will the sellers do when receiving an order? Do they have to write a letter as a reply? What kind of letter should be sent to the buyers? The following contents will make you familiar with these items. Practical Reading 1. When a customer has decided to purchase a product, he will place an order. 2. An order in foreign trade is defined as “a request by a customer for a company to supply goods or service”. It’s the result of an offer or a counteroffer with a positive acceptance. An order letter is important and widely used. 3. When drafting an order letter, you must be very careful, especially with items, quantities and prices, because a minor mistake may mislead the goods or service providers, which may finally result in the failure of a transaction. 4. An order should be clearly and accurately written out and state all the terms of transaction. Many b