实用外经贸谈判英语教程课件廖瑛 ISBN9787811348095 PPT PPTLesson 6.pptVIP

实用外经贸谈判英语教程课件廖瑛 ISBN9787811348095 PPT PPTLesson 6.ppt

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Lesson 6. Techniques of Language Intercourse In International Business Negotiations 国际商务谈判中的语言交际技巧 New Words and Expressions 1. technique [????????] n. 技巧,技能 2. intercourse [????????????] n. 交际, 来往,交流 3. context [?k???????] n. 上下文,语境 4. attach the importance to 重视 5. organic [?:??????] a. 有机的 6. combination [?k??????????n] n. 结合 7. expression [??????????] n. 表达 8. strategy [????r??????] n. 策略,对策 9. to give full play to 充分发挥 10. proportion [pr??p?:??n] n. 比例 11. to have a good command of 好好掌握 12. vague [????] a. 模糊的 1. Introduction The so-called “techniques of language intercourse in international business negotiations” is to make a research of how to apply language in the context of international business negotiations. It attachés the importance to the organic combination of language expressions with strategy practice. 所谓“国际商务谈判中的语言交际技巧”就是探讨国际商务谈判这一语境中如何应用语言。它重视语言表达和施展谈判策略二者的有机结合。 As a foreign trade worker or a teacher, you should have a good command of expressional techniques in speech as well as rich experiences in international business negotiations. 作为一个外贸工作者或外贸教学工作者,除了有丰富的外贸谈判经验外,还应掌握良好的语言表达技巧。 How to improve expressional techniques in speech? 1. Putting Vague Language to Rational Use Vague language means using some words or phrases vague in meaning to express what you can not or will not express clearly. Appropriate situations for using vague language: 1) The requirements of specific negotiating occasion 2) The requirement of avoiding blunt speeches: 3) The requirement of avoiding face-to-face conflict 2. Putting polite language to correct use The correct use of polite and considerate language will greatly promote the effect of negotiations and accelerate the realization of negotiating goals. 正确使用礼貌和体谅语言对谈判的效果有很大的促进,并能加速谈判目的实现。 Several language styles or ways to express courtesy: 1) Change the commanding tone into requesting tone, that is, the imperative sentence into general question with the word “will” or “would” at the beginning. 将命令式改为请求式,

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