世纪商务英语综合教程 ppt 课件Unit2.ppt

Unit 2　International Trade Text B Imports 13 　One country’s imports can be another’s exports. Importing, with the opposite meaning of exporting, is the procedure in which goods and services are purchased from other countries. 14 　Likewise, importing can be divided into direct importing and indirect importing. Indirect importing is purchasing via domestic middlemen while direct importing is direct purchase from overseas. Comparing both ways of importing, it can be concluded that indirect importing is limited in selection of goods, however, its convenience is obviously seen. While direct importing is economical but more complicated in procedure. Unit 2　International Trade Text B Unit 2　International Trade Guided Presentation In international trade, there are mainly two kinds of products for import and export commodities and services. We also called them ________ products and intangible products respectively. Indirect exporting will be achieved by many intermediaries, such as _______________ ___________________________. Direct exporting will be carried out through the following approaches: _____________ ______________________________________________. Importing is also ___________direct importing and indirect importing. They all have their advantages and disadvantages. 1 Retelling Part 1 Blank Filling. Complete the following sentences with the key words in the passage. tangible commissioned agent, EMC, ETC, export agent Sales representative, agent, distributor, foreign retailer, direct sales to end users divided into Unit 2　International Trade Guided Presentation 1 Retelling Part 2 Retell the explanation of the concepts used in merchandise exports and imports with the help of the above sentences in Part 1. (　) F An overseas sales representative means the manufacturer’s representative in a foreign country. The agents and the brokers must be responsible for the execution of the order. Indirect exporting may experience greater risks and need much more capital, but its p