国际商务英语模拟实训教程课件答案 钟书能主编ISBN 97878113443Unit3.ppt

Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 1. This offer is based on an expanding market and is competitive. 此报盘着眼于扩大销路而且很有竞争性。 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 2.Moreover,? We’ve?kept?the?prices?close?to?the?costs?of?production. 再说，我方已经把价格压到生产费用的边缘。 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 3. The market is on upward/running high, please make an early decision. 市场行情正在上涨，请早点下决心。 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 4. As the price is rising/strong/advancing, your early reply will be of your benefit. 价格一路上扬，早日答复对你方有利。 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 《国际商务英语模拟实训》 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 【BUSINESS SITUATION】 Kim’s Home Center Inc. has received the email sent by Guangdong Kaili Trading Co., Ltd. and has consulted the information about the products on the internet. Now Alfred White, Chief Buyer of Kim’s Home Center Inc. is making an inquiry, and Mike Du, Sales Manager, is giving a reply. 【背景提示】买方收到促销函之后查阅的网上资料并向卖方发出询盘，卖方给予答复。 对于客户的一般询盘，即只是对产品感兴趣，但并未告知具体货号。当该客户要求卖方报价，也只是对价格进行比较。因此，卖方在回复时通常会寄出产品目录，而不会给价格表，更不会寄样品。 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 当卖方发出产品目录，或买方在网页上查阅了产品目录后，若有意购买，就会向卖方发出具体询盘。告知具体货号、询问或指定交货期和付款方式、指定价格术语来要求卖方报价。有时还会要求卖方寄出指定的样品。 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 卖方收到买方的具体询盘后，一般会按要求进行报价，并寄出样品，其费用通常由买方支付。报盘通常分实盘与虚盘，对于市场价格波动频繁的产品通常会报虚盘，或有效期短的实盘。完整的询盘与报盘内容通常包括：商品名称、货号、单价、交货期、付款方式、包装、保险（CIF）等。 Model Practice Business Tips Pattern Useful Sentences Emergency Precaution Exercises BACK 有时老客户直接下订单，或是指定产品价格、或是按原来的价格表中的价格。