商务英语课件谢毅斌 ISBN9787811342208 PDFeng451j_ja_20.pdfVIP

《商务英语》 授课教案 Chapter 20 What is Exporting I. Objectives To learn some basic knowledge about exporting; To grasp the main idea and the structure of the text; To master the usage of key special terms, words and phrases in this chapter; To conduct a series of listening, speaking, reading, writing and translating activities concerned with the theme of the chapter. II. Introduction Do you know how important exporting is to the economic development of a country? All governments take an interest in exporting, because exports speed up the economic development and raise the standard of people’s living. Its purposes and significances will be discussed in this chapter. 改革开放以来，中国的外贸蓬勃发展，出口逐年递增。那么，你是否知道出口对一个国家的经 济发展有多重要？各国政府之所以无不对出口感兴趣，是因为出口加速经济发展，提高人们生 活水平。本课将讨论出口的目的和意义。 III. Main points of the text 1. more choices for buyers 2. Exports speed up economic development and improve living standard. 3. Expansion and diversification into exports also leads to improvement in the level of science and technology. 4. Exports increase employment. 5. Low-cost labor factories in Hong Kong. 6. Exchange of surplus 7. The most important goal is the earning of profit. IV. Background and terminology 1. trader’s domain 贸易商的业务或者影响范围 2. vendee 买主，买方 3. the standard of living 生活水平 4. comparative advantage 比较优势 5. per capita income 个人平均所得 6. labor-intensive industries industries in which a large amount of labor is used relative to capital. For example, window-cleaning or brick-laying are labor-intensive jobs. Service industries tend to be far more labor-intensive than either primary or secondary industries 劳动密集型产业，是指相对于资金投入来说使用大量劳动力的产 业。例如，擦洗窗户、垒砖砌墙就是劳动密集型的工作。服务型产业远比第一或第二产业更加