高级商务英语听说大纲课件教案 试卷 江春 ISBN 9787810786515 eng301j_kj_15.pdfVIP

Unit 15 Organizational Culture — Organizational Culture — Organizational Culture — Competitive Advantage Competitive Advantage Competitive Advantage 企业文化—竞争优势 企业文化—竞争优势 企业文化—竞争优势 University of International Business and Economics Learning objectives In this unit students will learn words and expressions related to organizational culture. Students will learn to talk the foundation and the characteristics of organizational culture. University of International Business and Economics Answers to the comprehension questions 1. What is the definition of organizational culture given in the text? Organizational culture is defined as “the set of shared, taken-for- granted implicit assumptions that a group holds and that determines how it perceives, thinks about, and reacts to its various environments.” 2. What are the three characteristics of organizational culture? First, organizational culture is passed on to new employees through the process of socialization. Second, organizational culture influences our behavior at work. Finally, organizational culture operates at two different levels—visible and less visible. University of International Business and Economics Answers to the comprehension questions 3. How does organizational culture operate at both more visible and less visible level? Give examples to illustrate. At the more visible level, culture represents artifacts. Artifacts consist of the physical manifestation of an organization’s culture. Organizational examples include acronyms, matter of dress, awards, myths and stories told about the organization, published lists of values, observable rituals and ceremonies, special parking spaces, decorations, and so on. At the less visible level, culture reflects the