商务英语综合教程上册课件第二版房玉靖 ISBN9787566303288 PPTUnit 11.ppt

商务英语综合教程 ISBN：978-7-81134-- 2011年11月 第2版 Unit 10  The Intellectual Property Rights the International Consumers’ Day Introduction Intellectual property is defined as the rights that creators of inventions, words, music, art and other creative acts hold over their creations. The creative acts can be protected by copyright, trademark and patent. New Words motivation n.动力，干劲 implementation n.实施 counterfeit vt.＆vi.伪造，仿造 identify vt. (经考虑)确定 feedback n.反馈的信息，反馈 flourish vi.繁荣，兴旺 accommodate vi.适应，作调节 populous adj.人口众多的，民众的 well-being n.康乐，安乐 discretionary adj.自由决定的 immeasurably adv.无限地 compass n.罗盘，罗盘仪 philosophy n.哲学 admiral n.海军将军 New Words semi-conductor n.半导体 accelerate vi.加快，增速 implicit adj.内含的 agrarian adj.农业的 eloquent adj.雄辩的 lustrous adj.杰出的 ceramic n.陶瓷器 Notes 1. The Intellectual Property Right: A new branch of language which appeared in recent decades. So far there are two IPR institutes in China, one is in Beijing University set up in 1993, the other in Shanghai University set up in 1995. The IPR institutes are dedicated to the study of IPR and patent protection, the handling of IPR disputes, the stamping out of IPR violation etc. 知识产