BEC-Module-4-剑桥商务英语初级.ppt

Module 4 4.1 International Business Listening: Ex 9 1.Joao da Silva owns a clothing shop in Aveiro. 2.He supplies a small number of people. 3.His message is support European exports. 4.Dagmar Rasmussen is happy with the situation. 5.Tulip’s shops are already empty. 6.Dagmar says that the Trade Commissioner should resign. 4.2 Business communications 商务沟通 Focus 学习重点: 熟悉与商务沟通相关的话题 学习掌握如何进行商务沟通的相关技能 练习在听力过程中寻找具体信息 学习掌握 will 的用法 掌握回复投诉信的写法 Homework 1. Reply to the customer, apologizing for the problems and giving an explanation. Offer the customer a discount of 5% on the order. Write 60-80 words. 2. Complete the exercises on Page 43. * * 1.Can you name ten classroom objects? What are they? Classroom objects 2 Where was each thing made? Why do countries import and export these things? projector 投影仪 laptop 笔记本电脑 screen 屏幕 loudspeaker 扩音器 microphone 麦克风 DVD player DVD影碟机 electronic board 电子板 recorder 录音机 platform 讲台 whiteboard 白板 record player 录音机 producer: manufacturer 生产商 customer: clients 顾客 warehouse: storage 仓库 competitor: rival竞争对手 port 港口 wholesaler 批发商 retailer 零售商 Consumer: user 消费者 customs 海关 clothing 服装 Customer Consumer The customer is an organization or person that purchases a product, but it not necessarily is the end user of the product. The consumer is the end user of a product and actually consumes the product. Customer 我们把这一术语定义为交易中的一个角色，它适应于供应链上的任何一方。由此可见，最终的客户是供应链终端的消费者。 Reading: Fashion industry crisis after EU import ban Topic sentence Causes Effects Text Structure Analysis Topic sentence The Fashion industry in Europe is facing its biggest crisis in recent history. Causes The introduction of import controls in June by the European Trade Commissioner Effects 1. many small companies are suffering … 2. some European countries are in favor of the import restrictions. 3. Mr. Mandelson is in a diffic