产业集群中社会网络的作用.pdf

内容 摘 要 社会网络理论不仅仅是社会学研究的一个热门领域，而且在经 济学、管理学、营销学和情报学等众多领域，越来越多的学者也做 起了研究，而众多学科交叉的研究在同一领域的也很普及。本文从 社会学和经济学相结合的角度出发追溯了西方社会学界具有代表性 的社会网络理论，阐述了社会网络理论在我国产业集群形成、发展 和升级中发挥的作用。它不仅能节省了谈判、交易和管理费用，也 能降低信息和资源的获取成本，还能增进群内企业的竞争和合作， 减少“搭便车”、“柠檬市场”等不良现象，促进集群企业的创 新，提升整个产业集群的竞争力。 关键词：社会网络 产业集群 作用 ABSTRACT I Social network theory is not only popular with scholars in the field of sociological research, but also more and more scholars are interested in studying it in other field, such as economics, management, marketing, and information science. It is also normal to find the phenomenon that numerous interdisciplinary research is universal in the same field . From the angle of the combination of sociology and economics, this paper ascends the social network theory ，expounds the function of social network theory in the process of industrial clusters’ forming ,developing and upgrading in China . Not only does it save the costs of negotiating , trading and administrating , it reduces the costs of obtaining the information and resources. Besides, it promotes the competition and cooperation among firms in the clusters , and decreases the unhealthy tendencies which includes riding by free , lemon market and so on .In addition ,it promotes firm innovation in the clusters and improves the competitiveness of the entire cluster. KEYWORDS ： social networks , industrial clusters , function 正文目录 II 第一章 引言1 第二章 社会网络的研究 2 第一节 社会网