{创业计划书}大学生创新创业计划书-(养老院.doc

创业计划书 创业计划书 创 业 计 划 书 项目名称：幸福家园老年人服务中心 团队成员 项目方：中国矿业大学先驱者团队 宗旨：为子女尽孝，帮老人养老 理念：以信誉赢尊重，以服务质量为本 目录 第一部分 摘要 一、项目简单介绍 ··························································2 二、市场目标概述···························································2 三、项目优势及特点简介·····················································2 四、收入来源简析···························································3 第二部分 项目背景及可行性分析 第一章 项目背景····························································3 第二章 市场分析 一、老年人养老状况国内外现状···············································3 二、目标市场的设定·························································4 三、SWOT分析·······························································4 四、市场初步分析···························································5 五、市场管理分析···························································5 第三章 商业实施方案一、商业模式实施方案总体规划介绍 ··········································5二、营销策划·······························································6 第三章 竞争分析 一、主要竞争对手···························································6 第四章 管理 一、管理团队·······························································7 二、管理组织·······························································7 三 管理制度······························································7 第五章 财务分析 一、筹资分析·······························································8 二、财务分析·······························································8 第六章 总结 一、· ·····························································8 二、· ······························································8 三、······························································8 四、·······························································8 五、······························································8 六、·······························································8 大学生创业计划竞赛写作要求 （仅供参考） 目标：指明计划的投资价值所在。解释是什么（What），为什么（Why）和怎么样（How）。参赛项目具体来源：参赛小组成员参与的发明创造或专利技术；经授权的发明创造或专利技术（此种情况下，参赛小组须向组委会提交具有法律效力的发明创造或专利技术所有人的书面授权许可，以