为公司建立良好的形象.pptx

Establish Sound Profiles for the CompanyTeaching ContentsLead-in2. New words and expressions of Reading A3. Warming-up (Topics discussion)4. Brief Introduction of KFC and McDonalds5. Build up vocabulary6. Analyze Reading A7. Reading B: Product Questionnaire8. Career Development Questionnaire9. Simulated writing Lead-inLeadership and Team Building领导力与团队的建设“ It’s impossible to lead people who don’t trust you.”“不可能领导对你不信任的人.”“No matter what a leader does, if followers don’t respond, then the leader fails.”“不管领导如何做,只要跟随者不予回应,那么,这个领导就是失败的. - Stephen RobbinsLeadership is the art of 领导力是一种艺术,即:Getting more from people than they think they are capable of.获取更多超越人们认识自己能力之外的东西.Influencing people to strive willingly to achieve a common goal.影响人们自愿地努力达成共同的目标.Inspiring loyalty, trust, commitment and respect.鼓励忠诚,信任,承诺与尊重.Getting things done with expected results.达到预期的结果.Managing People / PulseLeadership Qualities领导的素质Vision 远景 Competence能力Persistence 毅力Communicating and active listening沟通与积极地倾听Self-confidence自信Charisma个人魅力Integrity诚实Strive for excellence追求卓越Maintain team spirit; concern for others维持团队精神;关心他人Continuous learning and developing oneself持续学习与提升自我Managing People / PulseTypes of leadership by Nadler and Tushman领导力的类型 摘自Nadler and TushmanCharismatic Leader魅力型领袖Project a powerful, confident and dynamic presence.表现得强有力,自信,充满活力.Possess a special quality that enable him to mobilize activities.拥有很强的煽动力.Articulate with a compelling vision.对事物具有深刻的洞察力.Demonstrate personal excitement体现自身激情Express personal support and empathy during a change process.当事物出现变化时,表现出支持与同情.Managing People / PulseTypes of leadership by Nadler and Tushman领导力的类型 摘自Nadler and TushmanInstrumental Leader实施型领导Focus on building competent teams致力于建立有竞争力的团队Clarify required behaviors采取必要的行动Put in performance measurement纳入行为的度量标准Administer rewards and punishments to motivate desired behavior.通过奖励与惩罚激励好的行为.Are you a charismatic or instrumental leader?你是魅力型的领导还是实施型的领导呢?Managing People / PulseNew Words and Expressio