广州奥美财务培训（英文版）.pptx

广州奥美财务培训 OM Guangzhou Finance Training;Finance Training;S – Skill How do you know your client’s profitability - capacity plan, analysis of contribution margin A – Attitude We are businessman / businesswoman Everyone has a role in helping the company profitable Finance discipline is part of our profession ; The Business ;Make Money for Today ;Clients come and go, reduce/cut budgets with little to no notice 客户来来去去，删减预算的动作突如其来。 Billing cuts in the 4th qtr mean we are effectively working for free 在第四季删减预算意味著我们的工作是免费的 We do not manufacture a product, our capital is our people 我们并不制造产品，我们的资产就是人 Employees come and go ( high turn-over ) 员工也是来来去去的;Make Money for Today;创业的精神 The Entrepreneurial Approach;Entrepreneurial Approach;invest in training employees who leave for better opportunities 投资於训练员工，他们却离开去寻找更好的机会。 make long-term binding financial commitments that are not supported by income … 做一些长期财务的承诺，而却是没有收入的支持。 provide services to the client which the client would not pay for 免费提供服务给客户。 ;If it was your business, you would : 如果这是你的公司，你一定会∶ only buy technology that makes you better and returns your investment 只有能让你更好，及能有所回收时，才投资於科技 make yourself so important to the client, that they believe they can’t succeed without you 让客户相信他们不能没有你 research clients credit, collect your money 调查客户的信用，及时收回应收帐款。 you would not be their bank! 你不会成为他们的银行 ;Running The Business;The Basics for Running this Business;The Basics for Running this Business;The Basics for Running this Business;The Basics for Running this Business;The Basics for Running this Business;The Basics for Running this Business;The Basics for Running this Business;The Basics for Running this Business;The Basics for Running this Business; Accountability 会计责任 ;Accountability;Accountability;Accounting for Time有关时间成本;Accounting for Time有关时间成本;Accounting for Costs 成本;Chargeable to Client可向客户收费的成本;Out of Pocket: Let the contract be your guide 外付费用∶依合约行事 Get client to agree in advance 事