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试卷第 PAGE 3 页共 NUMPAGES 3 页
MBA《英语》模拟题02(MBA英语考试卷)
姓名:_____________ 年级:____________ 学号:______________
题型
选择题
填空题
解答题
判断题
计算题
附加题
总分
得分
评卷人
得分
Directions: Read the following passage. For each numbered blank, there are four choices marked A, B, C, and D. Choose the best one and mark your answer on ANSWER SHEET 1. ( 15 points ) A manager hoping to blossom as a business leader must develop the skill to communicate effectively. One of the foremost tasks of a leader is to create __21__ to a cause. To do that he must first communicate to build mutual understanding. ____22__ a manager communicates mostly to __ 23___ information, a leader uses communications to build relationships. A manager overwhelms others with details and still 24_ them cold. A leader ___25___their hearts by combining his vision with their aspirations in a common cause. Most Asian business leaders are instinctively __26___ relationship building through direct communications. But they don’t use the mass media so well. While face to face communications is ___27__, it’s not enough in today’s big business. ___28__ their western counterparts, they are not so much frightened by mass media’s potential to magnify, distort, and expose. The problem lies more in the lack of professional support ___29___ to them. In most Asian companies the public affairs function either does not exist or is __30__ routine chores removed from helping the CEO to communicate with wide audiences. The reason primarily is that the ___31___ communications officers are placed quite low in the organizational hierarchy. Asia’s need for business leaders who are ___32___ in using mass media to involve the public in the economic development dream has never been greater. Television and the print media have an enormous __33___ on the public perception of business. Our business leaders have not yet faced an unsympathetic press. They should start now __34___ the day may not be too far away __35__ they are suddenly forced to
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