MBA必修课《管理沟通》英文版课件Chapter5.pptx

Chapter 5 Writing Business Messages;What Good Organization Means;Most disorganized communication suffers from problems with clarity, relevance, grouping, and completeness.So we can distinguish four of the most common organization mistakes by communicators.;No.1 Taking Too Long To Get To The Point;Solution: Make the subject and purpose clear. Shorten or delete warming-up paragraphs Identify the purpose of the message in the beginning;No.2 Including Irrelevant Material ;No.3 Getting ideas mixed up;Solution: Group the ideas and present them in a logical way. Make a list of items you want to express Start a new paragraph for each new topic ;No.4 Leaving Out Necessary information;Achieving good organization can be a challenge.However, solving these common problems can help you communicate clearly.;Good Organization Important ;Poorly organized messages ;Good organization for communicator;Good organization for communicator;Good organization for communicator;Good organization for communicator;Good organization for audience;Good organization for audience;Good organization for audience;Good organization for audience;Summary;Summarize the Process ;CHECKIST: organzing business messages;Part 1;What good organization means;The most common mistakes in organizing messages ;What is a good organization like; Recognize the importance of a good organization ;Part 2;Define the main idea  and limit the scope;Develop a global statement that up the central point of message;Make your global statement audience-centered;Evaluate whether the main idea is realistic, given the imposed length limitations;;Part 3;To visualize how all the points will fit together is to construct an outline To visualize the structure of your message is by creating a message organization chart similar to the charts used to show a companys management structure ;outline can appear in various formats;Points for structuring a good message;Part 4;;Structure the Message to Decide W