大三下课件管理研究方法research methods lecture.pptx

大三下课件管理研究方法research methods lecture.pptx

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Today’s items Creation of a Public emailFormation of groups, Photo and name list of every oneSyllabus to email Question answersC1- Lecture on Introduction of RMTatiq. H. MalikLecture 1It will be very useful if we interact, ask questions and give comments. Your input help us move forward.To move forward, this way please…Tatiq. H. MalikLearning typesTwo types of learning outcomesTwo types of methods TypesTechnical learning – change in Attitudinal or behavioral learning- change in Methods – Confucius Learning-before-doingLearning-by-doing Learning-by-teaching I hope we can improve our learning by using the most appropriate method for each of usTatiq. H. MalikThree main points today Definition of research: management and social sciencesResearch vs. non-research activities Basic vs. Applied taxonomy of research Tatiq. H. MalikLearning objectivesWhat do we know about research?What research is, and what research is not. What is comparative role of basic applied research in management The outline of a research projectQuiz; What are the three main pillars of management research, and its roots?Tatiq. H. Malik(A) DefinitionResearch is:“something that people undertake in order to find out things in a systematic way, thereby increasing their knowledge” (Saunders et al, 2009: p5).Find out/discoverSystematic methods Serve purpose of knowledge development Tatiq. H. Malik(B) Research vs. No-ResearchResearch?What research actually is:-What research is actually not:-Research questionPurposeSystematic methods/proceduresAimless information gatheringillogical methods Television poolsCompanies’ research for promoting their productImaginationBelief and views Many other things Tatiq. H. Malik(C) Nature of researchTatiq. H. MalikStages of a typical research projectFormulating and clarifying a topicDeveloping questions Reviewing the literatureFinding focus/framework Designing the researchCollecting data Analysing dataDiscussing/interpreting Writing upTatiq. H. MalikFigure 1.2 The research p

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