导购销售英语培训.ppt

导购初级英语培训;课程大纲:;一．　打招呼用语;;二．　留意客户需求 当外国顾客触摸某一产品，或将目光停留在一件产品上许久，我们该说什么呢？？？;喜欢可以试穿一下！ 　You may try it on if you like! 我有什么可以帮助你吗？ 　May I help you ? 如回答“yes”, 外国顾客会接着提出问题，店员们作出相关回答或介绍； 如外国人说“No, not necessary.”(不必了，我自己看看）店员们可以说：“O.K. Just call me if you need.” 　(好，　您有需要的话叫我。）;三．　产品介绍 优秀的导购应主动对顾客进行???品介绍，并且能回答顾客提出的问题。如何用英语应答？如何用英语介绍？会不会很难呢？;介绍及应答技巧tips: 英语口语的句子结构简单，做介绍时多用It is …/It has…然后再加上顾客穿上后的感受，也就是You will feel … when you are wearing it. 　在应答外国顾客的提问时，只要说关键词，不用回答出完整的句子。;基础——　单词： １．货品类别：;;附件： socks /s?k / 短袜 a pair of socks wristlet /ristlit/ 护腕 glove /gl?v/ 手套 cap / k?p/ 帽子 scarf/skɑ:f/ 围巾;Red/red/ 红 Pink/pi?k/ 粉 Blue/ blu:/ 蓝 navy blue藏青 sky blue天蓝 Yellow / jel?u / 黄 Green/grin/ 绿; Little Game A:Which color do you like best? B:I like … best./My favorite color is… 规则: 右边的同学轻声问A问的问题,左边的同学用耳语轻声告诉他,最后大家选出两位大家最想知道他喜欢什么颜色的同学,让他们右边的同学告诉大家.;面料material/m?ti?ri?l/? Cotton/k?tn/ 棉 Dacron/ dɑ:kwɑ:z / 涤纶(的确凉) Nylon/nail?n/ 尼龙 Lycra/ laikr / 莱卡 介绍特性： 轻薄 light /lait/ 厚实 thick/θik/ 透气 breathable/bri:e?bl/? 柔软 soft/s?ft/ 凉爽 cool/ku:l/ 温暖 warm/w?:m/ 舒适 comfortable/k?mf?t?bl/ 防水 waterproof /w?:t?pru:f/? 耐磨 wearable/w??r?bl/ 稳定：stable/steibl/;例句： The material of this T-shirt is 100% cotton. It is very light and breathable. You will feel very cool and comfortable when you are wearing it. It sells well in our shop.;B. This is a tennis shoe and a Safin shoe as well. There are some techniques in it ,such as adiwear6… It is very wearable. It protects your foot from injury. It helps you have better performance when you are playing tennis. You will feel very stable and comfortable when you are wearing it.;四 . 邀请试穿及试穿过程 如何指引外国顾客去试衣间？如何让外国顾客照镜子看试穿效果？如何问外国顾客穿什么尺寸？如何回答外国顾客对价钱及打折情况的提问？如何问外国顾客试穿后的感觉？;问尺码：What’s your size? L or M? 你穿什么尺码的？大号还是中号？ 如没有顾客尺码的货物，可以说： Sorry, the shoes of your size have been sold out. 去拿货了：Please wait a moment. 请稍等