电子商务:管理与社交网络视角 教案 EC2018_TB_Chapter7.docx

电子商务:管理与社交网络视角 教案 EC2018_TB_Chapter7.docx

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Chapter 7 True/False 1. Intelligent e-commerce can help make e-commerce less threatening to customers. *A. True B. False 2. The Turing test is used to evaluate the speed of a computer processor. A. True *B. False 3. Intelligent agents are typically massive computer programs. A. True *B. False 4. Machine learning is more simplistic than human learning. *A. True B. False 5. Natural language processing allows computers to communicate more efficiently with each other. A. True *B. False Multiple Choice 1. What test is used to determine if a computer exhibits intelligent behavior? A. Gates test *B. Turing test C. Jobs test D. none of these 2. Which of the following is not a capability of AI? A. learning from experience B. responding to new situations C. applying knowledge to manipulate the environment *D. all of these choices 3. Autonomous, relatively small computer programs that observe and act on environments are called: A. AI B. Machine learners C. Roberts *D. Intelligent agents 4. Which of the following is not an example of how robots can be used in EC? A. product manufacturing B. warehouse operations *C. customer sales D. product delivery 5. Chatbots allow computers to understand _____ customer communication A. structured dialogue *B. unstructured dialogue C. machine translated language D. binary code 6. _________ describes a technology that may be used by artificial intelligence to evaluate customer desires and actions before they occur. A. marketing *B. predictive analysis C. market research D. natural language processing 7. Knowledge management systems can be described to have a ____ process. *A. cyclical B. linear C. input independent D. none of these 8. Providing information in a useful format to users in the organization is what step of the knowledge management process? A. knowledge creation B. knowledge capture C. knowledge refinement *D. knowledge dissemination 9. Placing information in context to make it actionable is what part of the knowledge management p

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