电子商务：管理与社交网络视角 教案 EC2018_TB_Chapter15.docx

Chapter 15 True/False 1. Law is a set of moral principles or rules of how people are expected to conduct themselves. A. True *B. False 2. Business ethics is a code of values, behaviors, and rules, written or unwritten, for how people should behave in the business world. *A. True B. False 3. One of the major methods of violating copyrights is file sharing. *A. True B. False 4. Privacy has a single meaning and definition. A. True *B. False 5. Opt-in is based on the principle that consumers must approve in advance what information they receive from a company, or allow a company to share their information with third parties. *A. True B. False Multiple Choice 1. Lying to someone is: *A. unethical B. illegal C. always both D. none of these 2. Instead of banning the use of social networks in the workplace, some employers are encouraging employees to: A. check their social networks only once or twice a day B. consolidate their social networking streams C. develop a clear social networking policy *D. all of these 3. Which of these is not a common EC ethical issue? A. intellectual property *B. embezzlement C. privacy D. consumer protection 4. A practical and necessary approach to limiting Internet surfing that is not work-related is a(n): A. Firewall B. Business code of ethics C. Loss-prevention strategy *D. Internet Acceptable Use Policy (AUP) 5. A ______ is an exclusive legal right of an author or creator of intellectual property to publish, sell, license, distribute, or use such work in any desired way. *A. copyright B. trademark C. intellectual property D. patent 6. A ______ is an exclusive legal right of an inventor to a discovery. A. copyright B. trademark C. intellectual property *D. patent 7. A ______ is an exclusive legal right to a logo used in advertising. A. copyright *B. trademark C. intellectual property D. patent 8. _____ describes a system of protecting the copyrights of data circulated over the Internet or digital media. *A. DRM B. Firewall C. RIAA D. IP law