Optimized intercalation of modifier agents分析和总结分析和总结.docx

Purchase$ 41.95In union lies strength: Collaborative competence in new product development and its performance effects Original Research Article Journal of Operations Management, Volume 27, Issue 4, August 2009, Pages Purchase $ 41.95 Anant A. Mishra, Rachna Shah Close preview | Related articles | Related reference w ork articles Abstract | Figures/Tables | References Abstract It is widely recognized that new product development (NPD) is a highly interdependent process, yet efforts to empirically model the interdependence and examine its effect on firm performance are scarce. Our study addresses this research gap. We model firms’s taobilitie collectively collaborate with suppliers, customers, and internal employee teams in NPD as collaborative competence and examine its impact on project and market performance. Using responses collected from 189 NPD managers, we find empirical evidence for collaborative competence and its differential impact on project and market performance. Specifically, we find that collaborative competence has a direct impact on project performance, but its impact on market performance is indirect, mediated through project performance. The results have significant managerial implications; achieving superior market performance from inter- and intra-organizational involvement is contingent on achieving superior project performance, and companies that fail to achieve desired project performance outcomes will also fail in achieving market performance goals. Article Outline Introduction Collaboration in NPD Hypothesis development Impact on project performance Impact on market performance Relationship between project performance and market performance Methods Sample Measures Collaborative practices Collaborative competence NPD performance measures Control variables Results Measurement model results Collaborative practices Performance measures Structural model Discussion and conclusion Future research and limitations Appendix A. Measures References Pu