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《跨境电商英语》期末试卷（B）
共 小题，每小题 分，合计 分）
Part 1. Useful Expressions （ 15 1 15
Directions: The following is a list of terms related to Cross-border E-commerce. After
reading it, you are required to find the items equivalent to those given in Chinese in the
table below.
1.利润率 2.浏览量
3.海外仓 4.商业快递
5 .佣金 6.标题描述
7. 良性循环 8.属性词
9 .销售额 10.批发价
11.物流模板 12 .追踪号
13 .转化率 14.跳失率
15 .清关
（共 小题, 题每小题 分, 题 分，合计 分）
Part 2. Translation 6 16-20 3 21 10 25
Directions: This part, numbered 11 to 16, is to test your ability to translate Chinese into
English of the five sentences. No. 16 is to test your translation ability of paragraph from
English into Chinese.
16. 你该如何从激励的竞争中脱颖而出呢？
17, 这两款产品价格相差很大。
18 .顾客如不满意可以全额退货。
19. 赢得这份合同对这家公司的成败至关重要。
20. 该公司旨在年轻消费者中培养品牌忠诚度。
21. The development of cross-border logistics in China is relatively slow. The
development of logistics and Cross-border E-commerce are complementary to each other.
Logistics occupies an important part in whether Cross-border E-commerce is satisfactory.
Companies should compare a variety of cross-border logistics modes for comprehensive
consideration and choose the best logistics method of Cross-border E-commerce based
on their own situation. They can also create new logistics methods according to the needs
of business and customer, and create more customer value through upgrading logistics
services for Cross-border E-commerce.
Part 3. Reading Comprehension (共 15 小题，每小题 2 分，合计 30 分)
Directions: Read the following passages. After reading them, you should decide whether
each statement is true (T) or false (F).
Passage 1
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