多元协同治理视角下突发事件的 网络舆情治理研究—以“10.5山西暴雨” 事件为例.doc

武汉科技大学本科毕业论文 随着互联网的快速发展，突发事件发生后往往会引起人们的高度关注，众多的意见 态度在网络空间中汇集，就会形成突发事件网络舆情。突发事件网络舆情如果不能进行 良好治理，就会影响国家的长治久安与社会的和平稳定。 突发事件网络舆情的演化是一个动态过程，文章研究“10.5山西暴雨”事件的基本 情况，统计微博网络平台上该事件的舆论焦点、话题热点，将该事件网络舆情演化阶段 归结为形成期、爆发期和消退期，政府、网络媒体、意见领袖与网民是重要的网络舆情 主体，总结得出各阶段的特征分别为主流媒体失声、相关网民发帖，权威媒体引导、救 助信息扩散，以及网民关注锐减、舆情逐渐消退。 突发事件网络舆情治理过程中存在诸多问题，包括信息发布迟缓，反应速度慢；公 众关注度低，传播效果差；以及舆情主体沟通不足，互动效率低等问题。探析其深层次 原因，主要为舆情监测系统不完善，信息发布渠道不通畅，以及舆情治理模式不成熟。 搭建突发事件网络舆情的多元协同治理模式，认为应当突出多元舆情主体的作用， 在形成期发挥网民的理性自律作用，在爆发期突出政府的统筹协调作用，在消退期重视 媒体与意见领袖的疏导作用。 突发事件； 网络舆情； 多元主体； 协同治理 I 武汉科技大学本科毕业论文 Abstract With the rapid development of the Internet, emergencies often attract peoples attention, and many opinions and attitudes are gathered in cyberspace to form network public opinion for emergencies. If the network public opinion of emergencies cannot be well managed, it will affect the long-term peace and stability of the country and the peace and stability of society. The evolution of network public opinion in the event of emergencies is a dynamic process, the article studies the basic situation of the 10.5 Shanxi rainstorm incident, statistics on the Weibo network platform of the event of public opinion focus, topic hotspots, the event network public opinion evolution stage is attributed to the formation period, outbreak period and fading period, the government, online media, opinion leaders and netizens are important online public opinion subjects, summarized that the characteristics of each stage are mainstream media voice loss, relevant netizens posting, authoritative media guidance, rescue information diffusion, and netizens attention has decreased sharply Public opinion gradually faded. There are many problems in the process of network public opinion governance of emergencies, including slow information release and slow response speed; low public attention and poor communication effect; and insufficient com