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可编辑文档：英国虚假新闻行业市场前景及投资研究报告-培训课件外文版2024.6，自媒体.pptx

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INDUSTRIESMARKETSFalsenewsintheUnitedKingdom(UK)

CHAPTER01Newsconsumptionoverview

NewsconsumerswhosawfalseormisleadinginformationaboutkeytopicsinthelastweekinselectedcountriesworldwideasofFebruary2023Consumerswitnessingfalseinformationoncertaintopicsworldwide2023ShareofrespondentsJapan15%Slovakia20%18%UnitedKingdom25%UnitedStates30%0%5%10%35%34%40%45%50%41%42%PoliticsCOVID-1926%30%31%42%12%17%ClimatechangeWarinUkraine22%21%35%45%19%26%3Description:Astudyheldinearly2023foundthatbetween30and45percentofsurveyedconsumersinselectedcountriesworldwidehadwitnessedfalseormisleadingCOVID-19newsintheweekrunningtothesurvey.Suspiciousorfalsepoliticalnewswasalsoaproblem,particularlyintheUnitedStates,whereasSlovakianconsumerswerethemostlikelytohaveseenfalseinformationaboutthewarinUkraine.ReadmoreNote(s):Worldwide;JanuarytoFebruary2023;2,000*;*Thenumberofrespondentsforeachcountrywasapproximately2,000.ReadmoreSource(s):ReutersInstitutefortheStudyofJournalism;YouGov

ShareofpeopleusingthefollowingsourcesofnewsweeklyintheUnitedKingdom(UK)from2018to2023NewsplatformsusedweeklyintheUnitedKingdom2018-20232018201960%202020212022202390%80%70%60%50%40%30%20%10%0%77%75%74%74%74%73%71%66%55%53%52%41%40%39%39%38%38%36%36%22%17%15%14%Online*TelevisionSocialmediaPrint4Description:IntheUnitedKingdomin2023,52percentofrespondentsreportedthattheywatchednewsontelevisioninthelastweek.However,themostpopularwaytoaccessnewscontentwasonline,with74percentofrespondentsin2023accessingnewscontenteitherthroughsocialmediaorelsewhereontheinternet.ReadmoreNote(s):UnitedKingdom;2018to2023;**2,107;18yearsandolder;*Onlineincludessocialmedia.**Basevaried:n(2018)=2,117;n(2019)=2,023;n(2020)=2,011,n(2021)=2,039,n(2022)=2,410,n(2023)=2,107ReadmoreSource(s):ReutersIns