全球影响力广告市场前景及投资研究报告-可编辑培训课件.pptx

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全球影响力广告市场前景及投资研究报告-可编辑培训课件.pptx

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INDUSTRIESMARKETSInfluencerAdvertising:marketdataanalysisMarketInsightsreportNovember2023

MARKETINSIGHTSThisreportispartofourMarketInsightsproductGainabetterunderstandingofmarketsacross190+geographicalentities–onaglobal,regional,country,and/orstatelevel.Accessourdataviawebinterface,download(XLS,PDF,PPT),orreports.Benefitfromour48-hourcustomerserviceguarantee.?10sectors:advertisingmedia,consumers,countries,digitalsector,finance,health,industrialsector,mobility,andtechnology?1,000+markets,e.g.,FinTech,Food,orRobotics?KPIs,e.g.,revenue,marketshares,prices,andvolume?Features:Comparecountriesregions,changecurrencies,selectvisualizations,and/orcustomizedownloads?Usecases:salesplanning,investmentdecisionsupport,resourceallocation,andportfoliomanagement10190+geographicalentities1,000+400+Findoutmoreon:https://www.sectorsmarketsreportsGotoMarketInsightscom/outlook/2

MARKETINSIGHTSMarketInsights–marketdata,forecasts,andqualitativeinsightsTheInfluencerAdvertisingmarketispartoftheDigitalAdvertisingmarket.10190+geographicalentities1,000+400+GotoDigitalAdvertisingmarketsectorsmarketsreportsFindoutmoreon:DigitalAdvertising3

TableofContentsOverviewAppendixSummary678ProductOverviewAuthor3637MarketDefinitionKeyTakeawaysMarketNumbersAdSpending10131617202333AverageAdSpendingperUserAdspendingbydeviceNumberofSocialMediaUsersKeyPlayerLandscapeDeepDivesCompanyProfiles4

CHAPTER1Overview

Influenceradvertisingisafast-growingtypeofadvertisingthatleveragessocialmediainfluencerstoendorsebrandsandproductstotheirfollowersOverview:SummarySummaryContrarytopopularbeliefthatinfluencersonlyemergedinthepastfewdecades,theyhaveactuallybeenaroundsincethetimeoftheRomanEmpirewhengladiatorsusedtoendorseproductsandadvertisegoodsoncitybillboards.Moderninfluencermarketingonsocialmediastartedaroun