管理学课件第13章-变革与创新管理Managing-Change-and-Innovation只是课.ppt

管理学课件第13章-变革与创新管理Managing-Change-and-Innovation

LEARNINGOUTLINE(cont’d)

FollowthisLearningOutlineasyoureadandstudythischapter.ManagingChangeExplainwhypeopleresistchangeandhowresistancemightbemanaged.ContemporaryIssuesinManagingChangeExplainwhychangingorganizationalcultureissodifficultandhowmanagerscandoit.Describeemployeestressandhowmanagerscanhelpemployeesdealwithstress.Discusswhatittakestomakechangehappensuccessfully.13–2

LEARNINGOUTLINE(cont’d)

FollowthisLearningOutlineasyoureadandstudythischapter.StimulatingInnovationExplainwhyinnovationisn’tjustcreativity.Explainthesystemsviewofinnovation.Describethestructural,cultural,andhumanresourcevariablesthatarenecessaryforinnovation.Explainwhatideachampionsareandwhythey’reimportanttoinnovation.13–3

WhatIsChange?OrganizationalChangeAnyalterationsinthepeople,structure,ortechnologyofanorganizationCharacteristicsofChangeIsconstantyetvariesindegreeanddirectionProducesuncertaintyyetisnotcompletelyunpredictableCreatesboththreatsandopportunitiesManagingchangeisanintegralpart

ofeverymanager’sjob.13–4

ForcesforChangeExternalForcesMarketplaceGovernmentallawsandregulationsTechnologyLabormarketEconomicchangesInternalForcesChangesinorganizationalstrategyWorkforcechangesNewequipmentEmployeeattitudes13–5

ChangeProcessViewpointsTheCalmWatersMetaphor(风平浪静观)Lewin’sdescriptionofthechangeprocessasabreakintheorganization’sequilibriumstateUnfreezingthestatusquoChangingtoanewstateRefreezingtomakethechangepermanentWhite-WaterRapidsMetaphor(急流险滩观)Thelackofenvironmentalstabilityandpredictabilityrequiresthatmanagersandorganizationscontinuallyadapt(managechangeactively)tosurvive.13–6

Exhibit13–1 TheChangeProcess(变革过程)13–7

ChangeAgentsChangeAgents(变革推动者)Personswhoactascatalystsandassumetheresponsibil