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DionoPRReviewReport
October2015
FansNumberByOctober30th,wehave26,093weibofansintotal.(referencefromWeibooperativedatasystem)
FansNumberThismonthweattracted2morefansonWeibo.(ReferencefromWeibooperativedatasystem)
Thismonththeweiboexposure’sleftcolumniszero,500,1000,1500,2000and2500.Thebiggestexposurenumberis2,327onOctober14th,whichwereleasedthewinnerlistofWeiboluckydrawactivity.(ReferencefromWeibooperativedatasystem)TotalUVDailyPVDailyUVAveragevisitlengthoftimeWeiboExposure
InteractionwithfansThisMamifanlikethepostaboutclevermethodtochangeaquilt,andcommentsshewilltrythemethodnexttime.Ourfan“Juju’sNoir”quiteagreewithourpostabouthowtocommunicatewithchild.Thisfanisalsoshareherwishlistandretweetouractivitypost.Manyfansinterestedinthedouble11.11activityandleavecomments,thisfansleaveher“babyproductwishlist”belowouractivitypost.
October1stPromotionDuringthefirstweekofOctober1stto14th,weuseaseriesofposttomadeaWeiboluckydrawactivity.Theactivitywascarriedoutbythetopic“tellingyourembarrassinglyandfunnystoryduringtheholiday”anditreceivedaviewasbelow:View:10,363Like:4Repost:91Comments:116
OurWechatPostInOctober,weposted4Wechatposts,InfirstweekwepostabouttheChinesenationalday(10.1).Thesecondweekwepostedsometipsoftheautumnhealthyandbabycare.Thethirdweekweafunnyarticleaboutthecreativeassociationsof“JourneytotheWest”anddiono.Forthelastweek,duetothetwo-childpolicyisofficialreleased,wepublishedapostabouthowAmericangovernmenttreattothefamilywithmanychildren.
FansNumberByOctober30th,Dionowechathasreceived1631fansintotal,increased11fanssincefromSeptember.(referencefromWechatoperativedatasystem)
MediaEngagement
MediaProfile:Focuson“healthfirst”andprovidesthe
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