房地产销售管理流程与表格工具.docVIP

销售管理流程与表格工具1.市场营销完整流程___________________________________________________________22.年度经营计划制订流程_______________________________________________________33.销售计划管理流程___________________________________________________________44.项目定价流程_______________________________________________________________55.销售价格管理流程___________________________________________________________76.项目的宣传推广流程_________________________________________________________87.销售日报流程______________________________________________________________108.销售周（月）报流程________________________________________________________119.产品市场性分析表__________________________________________________________1210.产品定价分析表___________________________________________________________1311.产品售价表_______________________________________________________________1412.楼盘售价计算表___________________________________________________________1513.楼盘销售计划表___________________________________________________________1614.促销活动计划表___________________________________________________________1715.促销成本分析表___________________________________________________________1816.销售预算计划表___________________________________________________________1917.广告费用分析表___________________________________________________________2018.客户销售收款状况分析表___________________________________________________2119.客户增减分析表___________________________________________________________2220.历年销售业绩比较表_______________________________________________________2321每日销售报表_____________________________________________________________2522.销售员实绩综合月报表_____________________________________________________2623.月份销售实绩统计表_______________________________________________________2724.月份经营利益检核表_______________________________________________________2825.潜在客户追踪表___________________________________________________________2926.负面情报分析?改善表______________________________________________________30

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