译林版高中英语选择性必修第二册 UNIT 1 The mass media Section A Welcome to the unit Reading.pptxVIP

UNIT1Themassmedia

SectionAWelcometotheunitReading

素养导航·明目标

培养学生爱科学、热钻研、

学习如何批判性阅读新闻思维品质

读写能力好探索之精神

介绍网络新闻媒体

语法学习单能通过了解大众传媒和传媒

过去完成时元学习能力文化，保持对英语学习的兴

语言

核趣，提高英语学习的积极性

critical,trap,ambulance,能力心

核心单词

extend,dozen,scream,素了解大众传媒的发展历程，

养

instance,differ,conclusion,认识传媒文化对生活方式、

false,accurate,witness,

社会文化的影响

persuade,absorb,amuse语言基础

文化意识了解广告的发展与广告文化

dozensof,comeabout,for的特色，正确理解广告信息

instance,sumup,springup,核心短语

getacross,brightenup

激情早读·拓视野

Wearelivinginanunusualtimeinthehistoryofthemedia.While

traditionally,largecorporations¹havebeentheonestoproduceandreporton

thenews,thingshavechangedgreatlyinrecentyears.Thewidespreaduseof

theInternethasmadeimpacton²themedia.Inthepast,peoplebought

newspapersorwatchedTV;theynowsimplyopenanappontheirmobile

phoneorusetheircomputertoaccessthenewsimmediately.Andmobile

phonesalsomeanthateveryonecannowbeareporter.Forexample,peoplecan

upload³videosofeventstheybelieveareofinteresttoothers.Anotherwaythat

newshasbecomeinteractive⁴isthroughthepopularityofcommentingon

stories,sharinganddiscussingthem.Itscommonforpeopletoengagein

activitiessuchasmicrobloggingwheretheycansharetheirideasandopinions

onwhatevertopictheychoose.Whilethere