跨境电子商务英语 Unit 12 课件.pptx

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跨境电子商务英语 Unit 12 课件.pptx

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跨境电子商务英语

Unit12Cross-BorderE-CommerceLiveStreaming

UnitObjectives:Learntheadvantagesofcross-bordere-commercelivestreamingLearnhowtoachievesuccessincross-bordere-commercelivestreamingLearntherapiddevelopmentofcross-bordere-commercelivestreaminginChinaUnit12Cross-BorderE-CommerceLiveStreaming

AdvantagesofLiveStreaminginCross-BorderE-Commerce1ManagementofCross-BorderE-CommerceLiveStreaming23CONTENTS目录DevelopmentofCross-BorderE-CommerceLiveStreaminginChina

1AdvantagesofLiveStreaminginCross-BorderE-Commerce

Warming-up1.LearnthefollowingwordsandexpressionsandwritedowntheirChinesemeanings.（1）livestreaming（2）consumers’satisfaction（3）transactionalprocess（4）deliveryrisk直播消费者满意度交易过程交割风险Part1AdvantagesofLiveStreaminginCross-BorderE-Commerce

Warming-up1.LearnthefollowingwordsandexpressionsandwritedowntheirChinesemeanings.（5）real-timeresponse（6）pricemeasure（7）promotionmethod（8）domestice-commerce实时响应价格措施促销手段国内电商Part1AdvantagesofLiveStreaminginCross-BorderE-Commerce

Warming-up2.GroupDiscussionHaveyoueverboughtanythingfromthelivestreamingsessiononplatformslikeTaobaoandDouyin?Whydoyouliketobuythingsinthisway?Possiblereasonsforbuyingthingsfromlivestreamingsession:1)It’savailableonsocialmedia,whichmakesit’sratherconvenienttojoininthelivestreaming.2)Itenablesfastandeasyshoppingusuallywithreturn?freightinsurance.3)Itoffersmoreaccuratepresentationsofproducts.4)Itgivesreal-timeresponse,youcanaskanyquestionsabouttheproductsandgettheanswersimmediately.Part1AdvantagesofLiveStreaminginCross-BorderE-Commerce

ListeningListentothefollowingparagraphandfillintheblanks.Part1AdvantagesofLiveStreaminginCross-BorderE-Commerce

ListeningListentothefollowingparagraphandfillintheblanks.Manycross-bordere-commerceplatformshaverespondedtothec