2024年生成式人工智能：解锁生产力与竞争力报告 The productivity payoff -Unlocking competitiveness with generative Al.docx

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2024年生成式人工智能：解锁生产力与竞争力报告 The productivity payoff -Unlocking competitiveness with generative Al.docx

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UnlockingcompetitivenesswithgenerativeAI

hrivifeoductypayolkincompetitivenesswithgenerativeAI

12AnewproductivityequationisemergingPage

Anewproductivityequationisemerging

Introduction

Theproductivitygap:Itsimpactandopportunity

Page33

Areyoureadytoreachyourproductivitypayoff?

Thepathtoproductivity:The5behaviorsofhighproductivitycompaniesandhowtheygainacompetitiveedge

Redefineproductivityandhowitsmeasured

Investinproductivityforgrowthcompetitiveness

SuperchargeproductivitywithgenerativeAI

Empowertalentwith

human-centeredstrategy

Embracechange,breakthroughbarriers

Introduction

Theproductivitygap

Anewproductivityequation

Thepathtoproductivity

Theproductivitypayoff

Authors

StephanieJamisonGlobal

StephanieJamison

GlobalResources

IndustryPracticesChair,

SustainabilityServicesLead

JamesCrowley

GlobalProductsIndustryPracticesChair

StrategyAmericasLead,

CostProductivityReinventionGlobalLead,AccentureStrategy

TomasCastagninoManagingDirector,

TomasCastagnino

ManagingDirector,EconomicResearch,AccentureResearch

SeniorPrincipal,

StrategySustainability,AccentureResearch

Introduction|Theproductivitygap|Anewproductivityequation|Thepathtoproductivity|Theproductivitypayoff3

hrivifeoductypayolkincompetitivenesswithgenerativeAI

Introduction

PRODUCTIVITYBYTHENUMBERSOverthepastdecade,we’ve

PRODUCTIVITYBYTHENUMBERS

technologicaladvancesthatpromisedtoboost

2.8%Theproductivitygrowthoflarge,globalcompanieshasperformedsomewhatbetter,averaging2.8%CAGRsince2015despitesignificantyear-to-yearfluctuations1.4%Globalproductivity,measuredasinflatio