商务英语写作实务课件Unit 11 Fax Writing；Unit 12 Advertisement Writing.pptx

Unit11;LearningObjectives;SectionOne

GeneralIntroduction;I.Format;

Salutation

Earliercontactregardingthesubjectofthefax

Thepurposeofwriting

Closing,expectedactionsorwishes

Complementaryclose

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Signature

;II.Tips;III.Warm-upExercise;SectionTwo

Samples;JacksonBrothers

1ParkAve,NewYorkNY10016

Tel07-8153127

Fax07-8153125

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DearMr.Bill,

Thankyouforyourinquiryof15Aprilaskingforthelatesteditionofourcatalogue.

Wearepleasedtosendyouthelatestbrochure.Wewouldalsoliketoinformyouthatitispossibletomakepurchasesonlineat.

Welookforwardtowelcomingyouasourcustomer.

Yourssincerely,

DennisJackson

DennisJackson

MarketingDirector

JacksonBrothers;FirstNationalTradingCo.

3145olumbusAvenue,NewYork,NY10023

Tel212-7995999

Fax212-7995998

;DearMr.Liu,

I’mlookingforwardtomeetingyouTuesdaythe5that9a.m.inyouroffice.Tomakeoursessionmoreproductive,here’salistofitemsitwouldbenicetohaveathandforthemeeting:

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TheGoldReport,includingthetradeareamapwecreatefromtheircustomerdata.

Brochuresorotherpromotionalmaterialsyouhaveonyourfirmandconsultingservices.

Testimonialsfromsatisfiedconsultingclients.

Clientlists.

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Ideally,ifyougivemethego-aheadtocreateadirectmailpackageforyou,I’dliketotakeasmuchofthisasIcanbackwithme.

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YoursSincerely,

ChrisBrown

ChrisBrown

VicePresident

FirstNationalTradingCo.;RMTradingCo.

234MorseAve,Wyckoff,NJ07481

Tel201-8480011

Fax201-8480010

;DearMs.Stuart,

Wearecurrentlyseekingavenueforthisyear’ssalesconvention,scheduledforJune.

Pleaseprovidefullinformationabouttheconventionfacilitieswhichyourhoteloffers,andthechargesforthem.Weexpectupwardsof80delegates.

Yourearlyresponsewillbeappreciated.

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Yoursfaithfully,

AliceJames

AliceJames

ExecutiveAssistant

RMTradingCo.;LATElectronicsCo.

2111ChicoAve.,S.ElMonte,CA91