雅思作文advertising类论点总结.pptVIP

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很扫兴=stopapersonfromenjoyinghimselfArousesomeone’sdesireto…让某人产生想去做某事的冲动TVadvertisinginterrupts(中断)excitingprogrammesandspoilourenjoyment.TVadvertisingarousestheviewers’desiretobuynewproducts.电视广告让观众们产生想去购买新产品的冲动Advertising+Media(部分)MirandaAdvertisingisakeypartofmodernbusiness.Companiesneedtotellcustomersabouttheirproducts.Advertisingisacreativeindustrythatemploysmanypeople.Advertisementsinformusabout(告知我们)thechoiceswehave.IDEAPositivesWithoutadvertisingwewouldhavelesschoice.Withoutadvertisingtherewouldbehigherunemployment.AdvertisingisaformofmodernartIDEA0102PositivesAdvertisingmanipulates(控制)people.Itaimstopersuadepeoplethatbuyingaproductwhichmightbeuselessforthem.Advertisersfocusonsellingabrandimage(品牌形象).Wearepersuadedtofollowthelatesttrend.Weareencouragedtoassociatecertainbrandswithahigherstatus(地位).IDEANegativesABChildrencaneasilybeinfluencedbyadvertisements.Childrenputpressureonparentstobuythemthings.IDEANegativesOpinionofadvertisingAdvertisingshouldberegulated(管制).01Advertisingaimedatchildrenshouldbecontrolledorevenbanned.02Unhealthyfoodsshouldnotbemarketedinawaythatattractschildren03However,advertisingisnecessaryinfreemarketeconomies.04Makeproductsmoreattractivetoconsumers(让产品对消费者更有吸引力)isanimportantmarketingtool.是很重要的市场营销工具informconsumersaboutnewproductsorservices.让消费者们了解新的产品或者服务boostthesalesoftheadvertisedproducts.提升所宣传的产品的销量Encouragepeopletoassociatetheadvertisedproductwithanattractivelifestyle.鼓励人们把所宣传的产品和有吸引力的生活方式联系到一起根据广告所宣传的产品类型，还可以更具体的写encouragepeopletoassociatetheadvertisedproductwithahealthylifestyle健康的生活方式aneco-friendlylifestyle环保的生活方式Anaffluentlifestyle富有的生活方式NoticeCommercialbreaks

插播广告时间的时间段由电视和收音机播放的广告被称为televisioncommercials和radiocommercials.Spoilpe