外贸英语函电 第十版 课件 CHP2 Business Letters.pptx

时间：2025.02DUFECHP2:BusinessLetters:Structure,Layout,andWritingTechniques

WritingaBusinessLetter02StructureandLayoutofaBusinessLetter01FormattingtheEnvelope03目录ContentsExercisesUsefulSentencesforBusinessLetters0405

StructureandLayoutofaBusinessLetterPart01

HeadingContent:Includesthesendersaddress,referencenumber,anddate.

Example:

Address:128HuchiuRoad,Shanghai,China

Ref.No.:SH/CNLIPDate:March23,2021

Purpose:Providesessentialcontactinformationandreferenceforthecorrespondence.InsideAddressContent:Recipientsname,company,andaddress.

Example:

H.G.WilkinsonCompany,Limited

245LombartStreet,Lagos,Nigeria

Purpose:Ensurestheletterreachesthecorrectrecipientandmaintainsformality.SalutationContent:Formalgreetingtotherecipient.

Example:DearSirs

Purpose:Setsapoliteandprofessionaltonefortheletter.CaptionContent:Briefsubjectlinesummarizingtheletterspurpose.

Example:Re:SewingMachines

Purpose:Quicklyinformstherecipientofthelettersmaintopic.OpeningSentencesContent:Introductiontotheletterspurpose.

Example:WethankyouforyourletterofMarch16enquiringaboutthecaptionedgoods.

Purpose:Engagestherecipientandclearlystatesthereasonfortheletter.BodyoftheLetterContent:Detailedinformation,requests,orresponses.

Example:TheenclosedbookletcontainsdetailsofallourSewingMachinesandwillenableyoutomakeasuitableselection.

Purpose:Providesnecessaryinformationandaddressestherecipientsqueriesorneeds.ClosingSentencesContent:Summarizestheletterandexpresseshopeforaresponseoraction.

Example:Welookforwardtoreceivingyourearlyreply.

Purpose:Reinforcesthemainpointsandencouragesfurthercommunication.ComplimentaryCloseContent:Politeclosingphrase.

Example:Yoursfaithfully

Purpose:Maintainsaprofessionalandcourteoustone.ComponentsofaBusinessLetter

Date:March23,2021Example:De